Day One (Friday, September 23)
4:45 - 6:00 pm | Panel: SaaS-New Target for VC Investing Robert Wang, VP&GM, BroadVision Josh Williams, Chief Science Officer, Kontagent Luosheng Peng PhD., CEO/President, Co-founder, GageIn |
Enterprise software is a relatively mature market covering areas such as HR, Sales, Marketing, Finance and IT but mostly dominated by just a handful of global stalwarts like IBM, Microsoft, Oracle, and SAP. Due to complexity of software, restriction of policies and regulations and high cost-structure of complex projects, it is a market that’s extraordinarily difficult for start-ups (or ISVs) to break into therefore a relatively uninteresting area for venture capital to scout for start-ups. But Software as a Service (SaaS) is changing this because they are:
- Built using modern open low-cost tools and geared for rapid deployment
- Delivered as a service, hosted multi-tenant, supported, and maintained by vendors for easy and rapid configuration, branding and upgrading
- Intuitive and easy to learn, less demanding in user training therefore lowering overall cost
As a result, SaaS applications are beginning to unlock the stranglehold that big stalwarts have once held and become a new target for VCs to scout for promising growth companies.
In this event we’ll have a panel of experts to take an in-depth look at this emerging trend in both US and China and highlight the following topics
Topics
- Why SaaS is a disruptive force in enterprise software market?
- What are the key technologies in SaaS?
- Why we care about SaaS and what is its market potential?
- How is SaaS market in China different from that in US?
- How mobile, social, cloud trends play into those of SaaS/PaaS ?
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